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Free Tool

Best Time to Post Calculator

Find the optimal posting times for each platform based on engagement research.

Optimal Posting Times

Based on engagement research across millions of posts

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Times are general recommendations. Your audience may vary.

Posting Strategy Tips

Consistency Matters

Posting at the same times helps your audience know when to expect content and improves engagement.

Test & Learn

Use these as starting points, then check your analytics to find what works for your specific audience.

Know Your Audience

If your audience is in a different timezone, adjust these times accordingly.

Weekday vs Weekend

B2B content performs better on weekdays. B2C can thrive on weekends when people have more time.

Want AI to schedule at the perfect time?

Sydium analyzes your audience and posts automatically.

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Frequently Asked Questions

What is the best time to post on Instagram?

The best times to post on Instagram are generally Tuesday through Friday between 10 AM - 3 PM in your audience's timezone. Wednesday at 11 AM and Friday at 10-11 AM typically see the highest engagement. However, your specific audience may vary.

When should I post on TikTok for maximum views?

TikTok's best posting times are Tuesday at 9 AM, Thursday at 12 PM, and Friday at 5 AM. Evenings between 7-9 PM also work well. TikTok's algorithm favors consistency, so posting at the same times daily helps build momentum.

What is the best time to post on LinkedIn?

LinkedIn engagement peaks on Tuesday, Wednesday, and Thursday between 8-10 AM and 12 PM. Avoid weekends as LinkedIn is primarily a professional platform. Tuesday at 10 AM is often cited as the single best time.

Does posting time really affect engagement?

Yes, posting time significantly impacts engagement. Posts published when your audience is active get more initial engagement, which signals algorithms to show your content to more people. However, content quality matters more than perfect timing.

Should I post at the same time every day?

Consistency is more important than perfect timing. Posting at regular, predictable times trains your audience to expect your content and helps algorithms understand your posting pattern. Pick 2-3 optimal times and stick to them.

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